June Micro-Articles

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Many of the changes brought forth by the pandemic are here to stay and may even evolve further.
The year 2022 is shaping up to be a big one for technology, and you’ll want to stay informed if you plan to keep up with any changes in your business.

With more people working remotely than ever before, there’s been a greater focus on Internet speeds and usage.
Over the next year, we’ll experience an increase in 5G coverage as well as rapid development for 6G.
Additionally, we’re likely to see some growth in the AI sector.

It’s also imperative that you pay attention to the Metaverse and any impending developments, as the Metaverse has the potential to majorly impact a lot of industries.

Avoid These E-mail Marketing Tactics

E-mail marketing campaigns are performed by almost every company because they’re a cost-effective way to reach a large number of potential customers.
However, have you ever felt like your campaign was not getting the attention it deserves?
Is it possible you did something that actually turned people away from your campaign?

You’ll want to reconsider your approach if you’re doing any of the following:

  1. • Using clickbait subject lines
  2. • Using your e-mails only as a platform to sell
  3. • Sending too many e-mails too often
  4. • Failing to personalize any of your e-mails
  5. • Focusing on company-related content instead of making it relatable

Get The Most Out Of Your Products

When you first start a business or develop a product, you’re probably trying to figure out a way to maximize its value.
Sometimes it’s not enough to simply create a great product or service.
You need to inject it with the spirit of your company.

When you first started your business, you should have written out some core values you never want to forget.
Your products should also follow these values and, at times, be the greatest representation of them.
Oftentimes, you can showcase this through the design of the product itself and its packaging.

When someone first uses your product or service, it should look flawless and work perfectly.

When a potential customer first sees your product and uses it, they should have no qualms about the quality or design.

They should view your product the same way you ideally view it – like it’s the best thing since sliced bread.

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